Domino's Pizza
Reaching the aims of marketing function, market analysis has to analyze important things :
•Market Position Determine position, challenge and a way to reach.
•Market Objectives Determine target consumer, target a group of market, and image of bussiness.
•Which Segment? Determine mass markets, provide car, food, cloth and etc. which type consumer will be focused. And provide different thing.
•Market Segments Thinking about age, gender, income level, lifestyle, ethnic, scail class, geographical, family curcumstances of target consumer.
•Market Structure Learn market stucture that is target market.
