Issue that related to globalization or marketing or internationalization tourism which is important to you? And why do you think this issue is important to you?
I think globalization is important for me because marketing today is very different from what it used to be a few decades ago, mainly due to a rapidly changing world economy and the development of fast and virtually free knowledge distribution and exchange. Marketing faces many new challenges in the 21st century but none for important than the surge of globalization and information technology, both which impact current businesses more than any other factors. These 2 challenges can make or break a business and it requires the implementation of brand new strategies to cope with the rapidly evolving global market we have today.
Globalization can make us overtake other countries. It is efficiency for us to know and develop our organization to be global because if we don't study this factor, it can make our business break and it is helpfully for the organization to bring this factor to use for explicate the business.
